Both of these images are my own sketches of the Band-Aid Brand packaging. The bottom image is Frank Lloyd Wright inspired. I looked particularly at the designs he submitted to "Liberty" the magezine as inspiration, as well as the stained glass windows that were in many of the houses he designed. I used simple lines and geometric shapes and I used a typeface that was based on a lettering style he used. I think it's simple enough and the type interacts well with the lines. I would like to have been able to use color so I could show an interaction with white space as well.
The top image is a package design influenced by futurism. I did my best to make the words "Band-Aid" legible while using the images of band-aids. I think I would fix the "i" in "Aid" to look more like an "i" because looking at it now, I think it reads like an "L" instead. Futurism is a style where they made images with typography and I think I did that with the picture of the band-aid by writing "flexible fabric" in the shape. I think I like the simplicity of the design since there is quite a bit of white space, but I wonder if it would need something more. I'm also afraid of making it too complicated and sending a different message. I tried to not do anything real special for the type in the shape of the band-aid, just for readability and simplicity since the brand name was the focus.
Your first image of a futuristic package design is very well constructed. I agree with you the lettering issues you mentioned - specifically the "i" appearing as an "l." For this particular image, you have the style and it comes across very clearly. As you mentioned, my only concern would be the amount of negative space. I think in this case adding more would hurt the overall image. If you further this concept, I would say possibly exploring color to make it more visually interesting.
ReplyDeleteThe second piece is amazing. I have only one suggestion out of what you said yourself. The text feels too simplistic. You have a great feel, but to me, it feels off balance between the typography and the imagery. Maybe exploring color in this one as well could give it that extra push, but right now, I feel the typography is bringing down the overall design.