

These images are two sketches I drew myself, redesigning the packaging of the "Band-Aid" brand. Both are a little sloppy, but they are only sketches and my first attempts. The top sketch is an example of the art nouveau style with the flowing, organinc lines. I tried to incorporate some flowers and use a typeface that matched the organic shape of the vines. Art Nouveau was known for its organic designs and the female form was actually the most popular kind of design on posters. Flowers and birds were also used. The bottom sketch is an example of the Victorian style packaging. I tried to make the type detailed and to vary it within the design, like they did in posters of the time. I also tried to add details and use every space of the package. I don't feel that I had enough elaborate details, but I do like my overall design layout. I used examples of tobacco packages I found in the text book as inspiration. I noticed that the actual product wasn't on any of the packages or the advertisements, so I didn't put the band-aid on either package design, only the typography and some details.
I really like your starting sketches. You have a handle on each style and I don't have too much to say. My only concern is on the hierarchy of the text. You seem to put more emphasis on "Flexible Fabric" than the actual brand name. Since it's just a preliminary sketch, if you do proceed with either one, I would just suggest scaling down that part. With that, it allows you extra space for more detail work; just a suggestion. Otherwise, your sketches exemplify the specified styles.
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